Financial Inclusion Insights Survey 2014
Ghana, 2014 - 2015
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Reference ID
GHA_2014_FII_v01_M_v01_A_PUF
Producer(s)
InterMedia
Metadata
Created on
Dec 01, 2016
Last modified
Dec 01, 2016
Page views
74783
Downloads
35825
- Data files
- final_cgap_ghana_im_v2
MM4.2. From which source of information did you first learn about this mobile mo (MM4_2)
Data file: final_cgap_ghana_im_v2
Overview
Valid:
2181
Invalid:
821
Type:
Discrete
Decimal:
0
Start:
460
End:
461
Width:
2
Range:
1 - 17
Format:
Numeric
Questions and instructions
Literal question
From which source of information did you first heard about this mobile money service?
Categories
| Value | Category | Cases | |
|---|---|---|---|
| 1 | Radio | 580 |
26.6%
|
| 2 | tv | 1267 |
58.1%
|
| 3 | Billboards/posters | 53 |
2.4%
|
| 4 | Newspapers or magazines | 18 |
0.8%
|
| 5 | Family members in this household | 48 |
2.2%
|
| 6 | Family members in another household | 31 |
1.4%
|
| 7 | Other relatives, friends, neighbors | 133 |
6.1%
|
| 8 | Workmates or business partners | 2 |
0.1%
|
| 9 | Customers of your business | 1 |
0%
|
| 10 | Elected/administrative officials | 1 |
0%
|
| 11 | Employees of a bank or MFI | 1 |
0%
|
| 12 | Members of an informal financial group, including a village savings association, cooperative, merry-go-round, etc. | 2 |
0.1%
|
| 13 | Transactional mobile money agents | 10 |
0.5%
|
| 14 | Field agents/promoters of mobile money | 20 |
0.9%
|
| 15 | SMS alerts from providers | 6 |
0.3%
|
| 16 | Street events, bus/track announcers | 6 |
0.3%
|
| 17 | Other | 2 |
0.1%
|
| Sysmiss | 821 |
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.
Others
Notes
MM4.2. From which source of information did you first learn about this mobile money service? Airtel Money