Media Tenor International is a media research institute established in 1993. Media Tenor South Africa conducts research on local media, through content analysis. The 2004 dataset is the result of a project involving the analysis of the media's coverage of political parties and politicians from 9 February, 2004 - 14 April, 2004. The data is based on a comprehensive day-by-day analysis of all the news reports in seven major South African daily newspapers (Beeld, Business Day, Sowetan, The Citizen, ThisDay, Pretoria News and The Star), the main SABC news broadcasts (Afrikaans news, English news, Nguni News, Sotho news) as well as e-tv news and five weekly newspapers (City Press, Rapport, Sunday Independent, The Sunday Times, Mail & Guardian). Additionally, two specialised media are analysed (Financial Mail, Finance Week). The South African newspapers are selected because they represent a comparable group of papers within the range of South African daily and weekly newspapers (general English, Afrikaans, black and business), situated in the same news region (Gauteng province) of South Africa. They also represent a variety of major publishing houses (Independent Group, BDFM, Media24 etc). The two television news channels were the only national South African ones available at the time.
Kind of Data
Process-produced data [pro]
Unit of Analysis
Units of analysis in the survey include households and individuals
Version 01: Edited, anonymised data for research data centre use.
The content analysis collected data on the media's coverage of political parties and politicians from 9 February, 2004 - 14 April, 2004.
Use of the dataset must be acknowledged using a citation which would include:
- the Identification of the Primary Investigator
- the title of the survey (including country, acronym and year of implementation)
- the survey reference number
- the source and date of download
Media Tenor South Africa. Media Tenor South Africa 2004. Ref. ZAF_2004_MTSA_v01_M. Dataset access http://www.datafirst.uct.ac.za/catalogue3/index.php/access_enclave/287 on [date].
The user of the data acknowledges that the original collector of the data, the authorized distributor of the data, and the relevant funding agency bear no responsibility for use of the data or for interpretations or inferences based upon such uses.
DDI Document ID
University of Cape Town
Date of Metadata Production
DDI Document version
Version 02 (August 2013). Edited from Version 01 DDI (ddi-zaf-datafirst-mtsa-2004-v1) that was done by DataFirst.